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Level 3 Digital Marketing Apprenticeship

Digital marketing is used by businesses to connect with their customers and grow their business.

As a digital marketing apprentice, you’ll learn how to define, design and deliver digital campaigns across a range of online and social media channels to drive new business and boost brand awareness.

Please note: Multi-Channel Marketer standard has been agreed and is available for information. It will be approved for delivery and replace the L3 Digital marketer for new starts once the 60 day notice period has been completed on 11th December 2023.

Apprenticeship details

DURATION

15 Months

PRICE

Free (no debt!)

LEVEL

3

QUALIFICATION

Apprenticeship + CIM

WHO SHOULD TAKE THIS COURSE?

Those who want to start their career in marketing and want a general understanding of the full spectrum of marketing.

ELIGIBILITY CRITERIA

AT THE END OF THE COURSE YOU’LL GET

Are you an employer looking to hire a digital marketing apprentice? Get in touch

What will you learn on the Digital Marketing Apprenticeship?

Learn key skills in social media, SEO, email marketing and paid ads.

The role of a digital marketer is as technical as it is creative, so you’lll be actively involved in designing, running and measuring marketing campaigns.

On BCE’s Digital Marketing Apprenticeship, you’ll learn the principles of search marketing, search engine optimisation (SEO), email marketing, web analytics, mobile apps, coding and Pay-Per-Click (PPC), with the opportunity to apply your creative skills on-the-job, as you work with a real employer.

Watch 'Day in the life of an Apprentice'

Download the
Digital Marketing Employer Pack

What is a creative apprenticeship?

80% of your time will be spent at a work placement with a leading creative business

20% of your time will be spent in the classroom or attending “off-the-job” training

Skills Bootcamps

Industry Masterclasses

Online Learning

1:1 Tutorials

Guest Speakers

ONLINE LEARNING

What is covered on the digital marketer apprenticehsip?

There are four enrolment days into the online tutorials so your starting points will be different depending on the time of year you applied for.

Visit this factsheet from the institute of apprenticeships to learn more about this qualification.


  • Those who want to start their career in marketing
  • and want a general understanding of the full spectrum of marketing.
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
  • Identify the key elements of the marketing mix
  • Apply the marketing mix to your own brand
  • Identify key areas within the product lifecycle
  • Understand and apply the marketing mix
  • Understand and apply the theory behind the product lifecycle
EPA READINESS

What do I need to do once I finish the online learning

After the 12 month tutorial sessions you’ll be required to submit material to pass your EPA, pass your two exams (Coding Principles & Marketing Principles) and submit your CIM Level 3 Assignment.
  • Those who want to start their career in marketing
  • and want a general understanding of the full spectrum of marketing.
  • Those who want to start their career in marketing
  • and want a general understanding of the full spectrum of marketing.
  • Those who want to start their career in marketing
  • and want a general understanding of the full spectrum of marketing.
  • Those who want to start their career in marketing
  • and want a general understanding of the full spectrum of marketing.

See how Tamuka’s apprenticeship secured him a job at ITN

Tamuka studied a Digital Media Apprenticeship with ITN. They were so impressed with his work it lead to a full-time role as a Cameraman for ITV London. He worked four days at ITN studios and one day at college to gain his qualification.

Our current digital marketing assistant apprenticeship vacancies

Ben Karter Music – Record Label Marketing Apprentice

Salary: 15,700 for initial 12 months, at least NMW thereafter

BKM are seeking a Record Label Marketing Apprentice (able to commute to Cookham). £15,700 then at least NMW after 12 months thereafter. BKM pay for education and course fees (L3 Multi-channel Marketing)
Multichannel Marketer

Good Life Events – Social Media Marketing Apprentice

Salary: 11778 - Annually

Goodlife Events - Location: Fishponds, Bristol (2 days a week, Tues & Wed, 9am–5pm) remote (with occasional travel to London) in addition 2 days a week Monday and Thursday with Scruffy Melon( Remote with occasional travel to London).
Multichannel Marketer

Insanity – Marketing Co-ordinator (apprentice)

Salary: 18,200

Fantastic entry-level marketing apprenticeship role with forward thinking global entertainment company and talent at the heart of the business.
Multichannel Marketer

Unlocked Shoreditch – Marketing & Booker Assistant Apprentice

Salary: 18,000

Exciting entry-level apprenticeship opportunity with one of Shoreditch’s most creative cultural hubs, where music, events and community are at the heart of everything.
Multichannel Marketer

Ben Karter Music – Record Label Marketing Apprentice

Salary: 15,700 for initial 12 months, at least NMW thereafter

BKM are seeking a Record Label Marketing Apprentice (able to commute to Cookham). £15,700 then at least NMW after 12 months thereafter. BKM pay for education and course fees (L3 Multi-channel Marketing)
Multichannel Marketer

Good Life Events – Social Media Marketing Apprentice

Salary: 11778 - Annually

Goodlife Events - Location: Fishponds, Bristol (2 days a week, Tues & Wed, 9am–5pm) remote (with occasional travel to London) in addition 2 days a week Monday and Thursday with Scruffy Melon( Remote with occasional travel to London).
Multichannel Marketer

Insanity – Marketing Co-ordinator (apprentice)

Salary: 18,200

Fantastic entry-level marketing apprenticeship role with forward thinking global entertainment company and talent at the heart of the business.
Multichannel Marketer

Unlocked Shoreditch – Marketing & Booker Assistant Apprentice

Salary: 18,000

Exciting entry-level apprenticeship opportunity with one of Shoreditch’s most creative cultural hubs, where music, events and community are at the heart of everything.
Multichannel Marketer

Standing Beside You Every Step of the Journey

Accelerate your growth with regular 1-on-1s with coaches and tutors who are invested in your professional and personal development.

YOUR TUTOR

Teaching digital marketing to apprentices is incredibly rewarding. I love to pass on my knowledge, see apprentices grow, and ensure the industry's success.

Matthew Hughes

Digital Marketing Tutor

YOUR WORK COACH

As a work coach for apprentices, I take great pride in my job knowing that I am helping to shape the future of the industry and the professionals in it.

Jamie Marriott

Work Coach

Am I Eligible?

Age

16+

Other

Testimonials

Why students choose BCE for their apprenticeships